Digital Marketing – an Introduction
In this practical 10-week course, you'll learn the skills needed to plan, and execute effective digital marketing campaigns.
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Brand identity and innovative marketing sit at the core of any successful business. On our business, marketing and e-content creation courses, you’ll explore the different processes involved in bringing great ideas to life.
Marketing is an ever-evolving industry that’s always answering to what consumers want to hear. You’ll learn how to harness social media channels like Instagram, TikTok and YouTube to generate engaging, short-form content. On the larger scale, you’ll learn the essential behind-the-scenes knowledge of how to keep a business running. And after completing one of our courses, you may want to start your own, inspired by iconic campaigns like Spotify Wrapped or aesthetic visuals from cult-favourite fashion brands like Glossier.
Whether you’re interested in social media marketing and content creation with digital media, developing your own effective campaigns or mastering visual merchandising, our unique set of marketing-focused courses will have something for you.
Find out more about each one below.
In this practical 10-week course, you'll learn the skills needed to plan, and execute effective digital marketing campaigns.
Over 10 weeks, this course will introduce you to creating exciting, meaningful content for social media, digital marketing, and more.
In this exciting 10-week course, you'll gain the fundamental skills needed to create effective social media content for your business.
This 10-week course will introduce you to the essential elements of visual merchandising, including how it works within a store context.